HOW IT ALL STARTED
History
In the footsteps of a pharmaceutical company
1st pharmaceutical company in South Tyrol
Karl Wolfgang Rössler founded one of the first pharmaceutical companies in South Tyrol and, together with his sister Edith Rössler, successfully supplied pharmacies and hospitals in the country. The small company soon became the market leader for the regional trade in pharmaceutical products.
The next generation
After studying pharmacy, Karl’s son Stephan Rössler takes over the “Bayerischer Hof” pharmacy in Meran.
A few years later, in 1983, he also took over the management of the family business, which soon brought its own product line into the portfolio.
Try before you buy
The principle of individual customer service and the focus on high-quality and natural ingredients were already important back then.
The expansion
Together with international business partners, friends and pharmacists, Stephan Rössler is building on his previous success and making his family business the market leader in northern Italy.
He also includes the import of pharmaceutical products from Austria and Germany in his activities.
The break
In 2005, Stephan Rössler died and with him the ethos surrounding the family business.
The continuation as a startup
Franziska Rössler, daughter of Stephan Rössler, founded her start-up Mestrualia in 2021 with the idea of bringing innovative and high-quality intimate products for women onto the market. Supported by the Office for Innovation, initial feasibility studies are carried out and prototypes are developed.
The vision of Mestrualia
Mestrualia aims to be the world’s first artificial intelligence-based platform for menstrual problems.
Since 2022, Franziska Rössler has been building contacts with charitable associations and social cooperatives in order to implement future projects to raise awareness of the female cycle in all phases of life.
How it goes on
Around 40 years after Stephan Rössler joined the Rössler family business, Franziska Rössler will bring the first Mestrualia product onto the market in October 2023. Six more products are planned for 2024.
Mestrualia is natural, vegan and environmentally friendly. Mestrualia unobtrusively complements your femininity. Mestrualia makes your life easier.
For the well-being of women throughout their lives.
Mestrulaia stands for innovative premium products with the vision of offering personalized therapy for menstrual pain, prolapse problems and incontinence.
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